WOOT for The Fed Web!
A few months ago, I got a voice message from The Federal Reserve asking me to keynote their annual #w3dge conference. When I first heard it, I thought, “Oh no. They have the WRONG Deirdre Walsh. It must be the smart, political-savvy CNN producer/my SEO competitor Deirdre Walsh.” However, I was lucky enough that indeed they were searching for me.
After a crazy 7-hour flight that involved not one but two incidents with my neighbor and corn on the cob, I arrived in Dallas at the Federal Reserve Bank. Past the multiple security guards, x-ray machines and sets of key-card revolving doors, I arrived inside a beautiful building. Immediately I was greeted by fun folks like @pixelheresy and @brightmatrix, crayons, starbursts.
I delivered a fresh presentation called “The New Way” that outlines social Web trends, my 6 pillars for social media success and what’s next in the industry. I was SO impressed by The Federal Reserve’s passion and desire to be not only trusted advisers and thought-leaders, but open, transparent participants on the social Web. Woot The Fed Web!