The Power of Print
I just was featured in the Wall Street Journal’s article, “Squeezing Web Sites Onto Cellphones, Businesses Try to Shift Online Communities, Consumer Forums to Places Tailored for Wireless Users.”
In the article, I discuss how business are evaluating how to make their Web sites mobile friendly. The problem today is that there is a lack of standards. Development on the iPhone is different than the Blackberry or the Droid. Until there are standardizations, it’s going to be hard. However, companies like Jive Software, are making modules to turn some aspects of business sites, like online communities, into mobile friendly areas.
Ok…enough of the work talk. The truth is, this article made me re-fall in love with print. As a former PR professional, I was so excited to see the hardcopy story. Forget SEO. It was awesome to be able to pick up a copy at the drug store and send it to my grandma (Snoop Grammie Gram) in St. Louis. Yes, the social media addict said it – Please Don’t Die Print!