How the Golden Girls will Revolutionize Online Business

Today, I attended a brainstorming session on how to best integrate social media with multimedia to provide real business value.  Already, National Instruments has a successful viral video campaign, An Engineering Mind, more than 600 on-demand technical webcasts that generate leads and help our users become more successful with our products, and a very successful [...]

Read Full Post »

Look, Mom…I’m on YouTube!

Check out this video of the 2008 Forrester Groundswell Award winners (including yours truly) sharing their expertise on how to use social technologies to accomplish business goals. Try to ignore my passionate hand gestures. 
Note on Dec 17th: Unfortunately, Forrester took down the YouTube video.  You can find it on Facebook here.

Read Full Post »

Engineering TV: NI LabVIEW Nintendo Power Pad

Miss the old-school Nintendo Power Pad? I know I do. While I’m addicted to my Wii, there is something still so magical about old-school games like Track & Field.
This week, I was featured on an episode of Engineering TV, an online video program focused on technical B2B engineering topics. This great video [...]

Read Full Post »

Lewis Black asks…

“What is the Root of all Evil – Ultimate Fighting or Bloggers?” on his new Comedy Central show.
While there were myriad of bad puns like “violence vs. viral,” Patton Oswalt made some valid anti-blogging points. Specifically, he bashed Twitter and claimed that blogs are making us a “rough-draft culture.” As a public relations major [...]

Read Full Post »

Video: The Break Up

Jive Software employee Barry Tallis (@barrytallis on Twitter) posted an awesome video today in ClearStep, an excellent community “for Social and Enterprise 2.0 practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues.”
This hilarious video shows the big “break up” customers are [...]

Read Full Post »