Feeds:
Posts
Comments

Posts Tagged ‘forrester’

Look, Mom…I’m on YouTube!

Posted in Community Marketing, My Life Online, Social Media, national instruments, tagged , , , , , , , , , on December 8, 2008 | 5 Comments »

Check out this video of the 2008 Forrester Groundswell Award winners (including yours truly) sharing their expertise on how to use social technologies to accomplish business goals. Try to ignore my passionate hand gestures. 
Note on Dec 17th: Unfortunately, Forrester took down the YouTube video.  You can find it on Facebook here.

Read Full Post »

Twine – Wicked Smart Online Content Collection Service

Posted in My Life Online, Social Media, tagged , , , , , , , , , , on October 31, 2008 | 2 Comments »

This week, I learned a lot about interactive marketing, innovation and “how to keep ahead of tomorrow’s customer” at the Forrester Consumer Forum in Dallas, TX; however, one of the highlights of my trip was experimenting with Twine, a semantic Web application.
Thanks to my new bud, Jonas Lamis, I decided to put aside my Google [...]

Read Full Post »

Top Online Support Communities of 2008

Posted in Community Marketing, Social Media, national instruments, tagged , , , , , , , on October 29, 2008 | Leave a Comment »

As you know by now, today was so exciting for me because National Instruments won a Forrester Groundswell Award for its support community.
This afternoon, I went to the formal awards ceremony, where Forrester analyst Josh Bernoff  presented the finalists and winners of this prestigious honor — of course, he was sporting an awesome Groundswell-Green bow [...]

Read Full Post »

National Instruments Wins Forrester Groundswell Award

Posted in Community Marketing, Social Media, national instruments, tagged , , , , , , , , , , , , , , on October 29, 2008 | 1 Comment »

Today, I was lucky enough to sit Front Row Joe (no, not that Joe) when Forrester Research announced that National Instruments won an award for our excellent online support community.  The ceremony, which took place at Forrester’s Consumer forum in Dallas, recognized eight outstanding social applications from companies like Accenture, Intuit, and Starbucks.  It was [...]

Read Full Post »

National Instruments Supports the Groundswell

Posted in Community Marketing, national instruments, tagged , , , , , , , , on October 2, 2008 | 2 Comments »

The folks at National Instruments know that I’m a firm believer in the book, Groundswell.  In fact, I recently presented my 2009 Community & Social Media marketing plans centered around the philosophies outlined in this publication, authored by two analysts at Forrester Research.
Overall, Groundswell demonstrates how people are getting their information from each other rather [...]

Read Full Post »

Older Posts »